One thing that plays a major role in your business as you building on your brand is your mode of packaging. Have damaged or spoiled products will cost your business in imaginable ways. Not forgetting the costly returns and loss of inventory. Also, you will have to go an extra opportunity cost by taking new orders to try to fix the old or mishandled deliveries. Having poor packaging procedures may also lead to loss of customer loyalty as their expectations are not met. A disappointed customer may do more harm to your business through word of mouth to your other consumers than you expect.
Therefore, as a businessman, you should focus on delivering the best experience to your consumers through an excellent packing procedure. To avoid poor preparation of your products in the future, here are some of the tips some companies ignore and end up having inadequate packaging solutions.
Ignoring to note down the temperature for perishable and heat sensitive products
Before packing your client's item, you should be able to identify its final stopover. If the products on a shipment are perishable, prone to melt, or damage ineffectiveness of temperature, you should observe closely if the shipment route to the final destination is above 85 degrees. By analyzing this, you will be able to explore products that can manage the low temperature in the box. When shipping products that may get affected by temperature changes, it's advisable to use gel packs and ensure that you make your shipment in the next forty-eight hours before the gel packs become inactive while in transit.
Purchasing Package boxes that are too small for your products
As a business person trying to minimize spending costs to save up on profits is always a priority. But trying to standardize your packing boxes to save money may do more harm to your business than you anticipate. You should consider that each item you ship is different in shape and size and needs a different approach when packaging. You ensure that at least one-third of the box you ship is packed with packaging material but not the product itself to avoid products from shifting from one edge to the box to another, leading to damage.
Reusing package boxes
Recycling boxes is a good approach to keep the environment clean. Although the boxes may be reused for home purposes, shipping product with old boxes is not a good idea as this may lead to more destruction. The quality of boxes wears out once in transit as the corner are usually the first to degrade, affecting their structural quality. Therefore, your package will be one careless stacking even before the shipment of your products.
Ignoring the size or weight of your package
Most shipping companies are well informed to determine the weight of their products before shipment. On the other hand, they ignore the distance that awaits their package and how this might affect their package. Considerably the heavier and the larger boxes on your shipment, it's advisable to always pack it at the bottom of the stack in the belly of a plane. Having such packages at the bottom will pave more space to be packed on top. Always ensure that your package has an enough space for packaging to avoid item building in the box.
To enhance a great packaging customer experience, always ensure that your clients sign on the products on shipment. Products on a shipment are requesting on its clients signature it greats a good customer experience as they see they are much valued.
